Facebook Messenger app has now reached the one billion users mark. Making it the third app in the Facebook staple to hit the I billion user base. The other two are Facebook and WhatsApp. Another popular app owned by Zuckerberg and his team, Instagram, recently crossed the half a billion users mark. So watch out for it too.
So if you are a Messenger app user, kudos to you for being part of this amazing journey.
The man in charge of Facebook Messenger, David Marcus, was rightly the one to announce this milestone. Read how he made the announcement in a blog post:
People use Messenger to connect with the people and businesses they care most about. They make plans, share dreams, send payments, tell jokes, play games, let their loved ones know they’re thinking of them and much, much more. Today we are announcing that more than 1 billion people now use Facebook Messenger every month, making Messenger one of only a handful of apps worldwide that touch so many lives.
We’re grateful for all the people who are sending billions of messages every day and we hope to send 1 billion thank yous in the form of a new floating balloon gift that everyone can use to celebrate. Just send a balloon emoji to your friends to add a touch of whimsy and delight to any conversation.
We know that every message is important to you — no matter what you want to say — and our team is committed to building experiences you love and to making all the interactions in your life easier no matter who you are communicating with.
Thank you for using Messenger and being part of our one-billion-strong community.”
So it seemed Facebook knew what it was doing when de-linked the Messenger app from Facebook two years ago. At that time there were lots of angry reactions from people. Most of them felt it was useless to download a different Facebook app just to chat.
And just recently too, Facebook removed the ability to send messages to Facebook contacts through Facebook. That option is now available on Messenger app only.
But to be fair to Facebook, they have been upgrading the app in recent months. One of these updates includes the fact you can now send SMS messages to your phone contacts through the Messenger app.
The most recent update is the introduction of end-to-end encryption to the app. Though it came a little late as apps like WhatsApp had already introduced end-to-end encryption awhile back following the FBI vs Apple saga.
But all these updates and upgrades to Messenger are just part of the bigger picture of making Messenger the number one app in the world. Facebook gave an inkling of this at the F8 conference earlier this year when it unveiled plans to integrate a chatbot into Messenger app.
If the chatbot plans work out perfectly, Messenger app would be just like a different operating system on your Smartphone which you can program or instruct to do just about anything you want it to do on your phone. All these without any need to press buttons or tap some interface. Just your voice to pass on the commands.
There is the sense that Messenger app chatbot in theory is a direct challenge to Android OS and Apple iOS. That needs to be seen though. Because most times, theory and practice hardly converge in very ambitious projects.
Just watch this space. Facebook are hardly done with the Messenger app. Reaching the 1 billion user mark only means they can make more money through creative online ads. And with more money, they now have more resources to tweak Messenger as much as they want to.
So expect to see more incremental updates to Messenger app. One day, in the not too distant future, we would suddenly realize Messenger is the only app we need for almost anything we need to do. That is Facebook’s ultimate plan for Messenger.
Once again, congratulations to Facebook Messenger app. Let the countdown begin to the second billion.
image credit: Facebook; techcrunch.com