According to reports reaching TechProducts, Twitter may be releasing a “Breaking News Alert” feature on its platform within the coming weeks.
Twitter has been conducting several but limited testing of breaking-news alerts for several months now but it seems the company is now threading the path of imparting this tests into final debutting and incorporation across all its platforms and users.
TechProducts understands that a good number of Twitter users received a breaking news alert to their smartphone regarding Monday night’s Christmas market incident in Berlin in which left at least 12 people dead (May their souls rest in perfect peace). Many users of the social media app noted that it was the first time to receive this style of alert. The pushed message prompted users to tap on it the notification, probably due to anxiety or even maybe out of surprise.
Clicking on these “alerts” takes you to the app’s Moments section, which brings together curated and organized tweets based around a single event or a particular occurrence… a BREAKING NEWS!
This feature will definitely cause excitement and huge deal of ecstasy amongst various Twitter users and addicts all around the world as this is likely to enhance awareness and provide more up-to-date news and information to its users… as quickly as possible too! In the coming weeks, TechProducts predicts that many, if not all, Twitter users will most likely turn on notifications for Breaking news alerts and update.
This move by Twitter not only benefits Twitter users alone, it has a whole chunk of positive additions and benefits to Twitter as a company too. This feature is guaranteed to increase users engagement with the app and the platform as a whole. Also, great influx of new users is also predictable.
BuzzFeed said Twitter has confirmed it’s been trying out breaking news alerts “as part of a larger test notifying users about real-time content appearing on the platform.” In other words, the alerts might not always be about “hard” news, but may also focus on other areas of interest such as entertainment. Twitter is therefore using an algorithm to determine which users receive which alerts.
However, the feature is still in a test (Beta) phase, so it could possibly be scrapped. But as the company looks to further develop its presence in the news space, there’s a huge probability that it will be rolled out.
Should the feature be rolled out or not? Does it sound promising enough? Feel free to use the comment box to air your opinion.